Los Angeles natives and internet sensations PRESS PLAY, known throughout various music-loving circles for their unique approach to marketing, will launch their 3rd album on Dream Records / Universal on Tuesday, September 27th, 2011. The album, which is a follow up from their hugely successfully album NY2LA, will give their fans a much more evolved version to their electronic / dance / pop style.
In connection to their new album’s release, the group is video streaming their first single, “Three Little Words” on www.ThisIsPressPlay.com as it’s hiting radio outlets everywhere. The band and label plan on continuously leaking every song off “World Anthem” once a week for their fans to listen to leading up to the release.
“I believe this is IT – the ONE! I believe and pray this album is the album to reach the hearts and ears of the people, that has always been in our hearts to reach.” says founding member Dave Hanley. Not only was the creation of this project the most humbling and exciting yet but I can’t wait for everyone to take the journey of a lifetime, through these songs”.
“I hope that people have as much fun listening to this album as we had recording it.” says Sada K, who’s solo album is slated for 2012 on Dream Records. “It’s a new chapter for us as a band and I’m excited to let the world hear what we’ve had so much fun working on. It was so much fun recording this album and it’s exciting to be able to share it!”
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